Project Overview
The first sustainable German bank introduced a mobile banking app that seamlessly blends eco-friendly initiatives with digital banking, offering users a clear insight into their green investments.
CHALLENGE
Emphasis on Sustainability
The bank’s primary challenge was to develop an app that would not only provide standard banking functionalities but also emphasize its dedication to sustainable practices.
The goal was to craft an intuitive user experience that would highlight the bank’s sustainable ventures, ensuring users could easily locate and learn about the eco-friendly companies the bank collaborates with.
SOLUTION
Visualizing the Sustainable Experience
Apptiva rose to the challenge, taking charge of developing the app’s sustainability section. This section was envisioned as the heart of the bank’s green initiatives, offering users a deep dive into the bank’s sustainable practices.
Key Product & Tech Challenges
Interactive Map View
By integrating the Google Maps API, users could geographically explore the sustainable companies the bank partners with, gaining insights into the bank’s eco-friendly investments.
Clutter-free Experience
Google Maps Clustering ensured a streamlined map view, grouping nearby locations and offering users an intuitive map experience.
Real-time Sustainable Insights
External APIs were integrated to fetch real-time data about the sustainable companies, ensuring users always received up-to-date information.
Dynamic Content Management
In The Drupal CMS integration empowered the bank to effortlessly manage and update content, keeping the app’s sustainability section vibrant and current.
How we did it
Step 1
Roadmapping
Apptiva engaged in thorough sessions with stakeholders to understand the bank’s vision, challenges, and areas for improvement. A comprehensive feature list was created, outlining the functionalities and integrations required for the sustainability section.
Step 2
Clickable Prototype
A prototype was developed to simulate user interactions, allowing for testing of the information architecture and user experience. This prototype closely resembled the final product and was instrumental in gathering feedback and refining the design.
Step 3
Full Development
With the decisions made in the previous steps, Apptiva adopted agile development cycles. The team was responsive, providing feedback throughout the development process, and successfully delivered the fully working app’s sustainability section.
Step 3
Iterations
Post-launch, feedback was gathered from end-users, leading to continuous improvements and feature additions. Apptiva ensured that the app’s sustainability section remained dynamic, relevant, and user-friendly.
Technologies used
Key Features
Interactive Map
Users could geographically explore the sustainable companies the bank partners with.
Real-time Data
External APIs ensured users always received up-to-date information about the sustainable companies.
